Whitepaper: Getting a Handle on Analytics for Strategic Success
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Case Study: T3 Information Systems
Customer Success Stories
DataMotion 
Customer Profile
DataMotion, a leading data quality technology service provider in Brazil, is dedicated to offering software, consulting, development, and implementation services of CRM, Direct Marketing and Data Quality solutions to clients in the banking, healthcare, manufacturing, retail, communications and technology industries. The DataMotion executive team has over 20 successful years of experience in technology, marketing, and data quality projects.
DataMotion’s core product and solution offering, DataMotion software, is a powerful data quality technology that can be used in online environments, in batch, or on the Web as a validation tool for critical data. Companies with multiple data storage formats and locations use DataMotion software for data cleansing, correction, transformation, recoding, and conversion to support decision making, enhance systems performance, and update existing systems.
DataMotion’s Challenges
DataMotion software provides data quality, ETL, data transformation, recoding and string handling – which in turn deliver large amounts of data for each process. DataMotion wanted to present the information about each process in a visual format so clients could quickly and easily identify data changes, patterns and anomalies.
DataMotion wanted to enhance their software and services by embedding a business intelligence dashboard solution into their core product offering. The solution needed to be easy to use and offer a cost-effective way to integrate visualization into their current technology. Furthermore, DataMotion required software compatibility with Windows 2003/8 servers, SQLServer, IIS, and Microsoft Excel and Access.
The NetCharts Performance Dashboards Solution
Visual Mining’s NetCharts Performance Dashboards complements DataMotion’s software by offering a clean, simple dashboard interface for users to gain insight into their data. When viewing and analyzing data, users can apply a variety of visualization and graphic styles to their dashboards. This personalization allows users to organize and display their data in a way that makes the most sense to them. As a result, users can better understand how to streamline ETL windows, migration schedules, and identify specific quality issues.
Visual Mining Value
According to DataMotion’s founder and head of IT, Ricardo Rego, DataMotion chose Visual Mining’s NetCharts Performance Dashboards because “the sales team and technical support team showed 100% commitment to helping us find a solution that worked with DataMotion software. NCPD is cost-effective and very easy to use, and I know my clients and partners share the same opinion.”